Renew your Medicaid or CHIP coverage

As COVID-19 becomes less of a threat, states will restart yearly Medicaid and CHIP eligibility reviews. This means your state will use the information they have to decide if you or your family member(s) still qualify for Medicaid or CHIP coverage. If your state needs more information from you to make a coverage decision, they’ll send you a renewal letter in the mail. Go to Medicaid.gov/renewals, find a link to your state Medicaid office and confirm your contact information is up-to-date.

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Public Service Announcements (PSAs)

You can use these radio public service announcements (PSAs) to further your outreach efforts and help spread the word about Medicaid and CHIP. Use the sample pitch letter to reach out to stations in your community. Be sure to read our 10 Tips for Putting Public Service Announcements to Work to help increase the effectiveness of your campaigns!

PSA Pitch Letters

Radio PSAs

Use these radio public service announcements to help inform parents and caretakers how to get children covered in Medicaid or CHIP.

Please Note: These PSAs must be used on donated or free airtime; they cannot run on any paid media or be used as paid commercials. These particular PSAs below have unlimited talent rights and can be used in outreach indefinitely, but only as produced by CMS.

Television PSAs

Use our video public service announcements to help inform parents and caretakers how to get children covered in Medicaid or CHIP.

Please Note: These PSAs must be used on donated or free airtime; they cannot run on any paid media or be used as paid commercials. These particular PSAs below have unlimited talent rights and can be used in outreach indefinitely, but only as produced by CMS.

Digital Videos

These short videos have been created to remind parents and caregivers about key benefits available through Medicaid and CHIP! Use these videos on social media, post on websites, digital signage and more!

Please Note: These particular digital videos below have unlimited talent rights and can be used in outreach indefinitely, but only as produced by CMS.

PSA Scripts